If you’re asking yourself how to make money in online marketing, you’ve come to the right place.
When talking about online marketing, what we are really talking about is internet marketing or essentially how to make money online.
There’s many ways to do this, some good, some disastrous. Today we’ll cut through the chase and give you the most efficient methods to build a consistent, steady stream of online income into your bank account.
Let’s break it down.
How to Make Money in Online Marketing?
The first thing to understand is that you have to sell a product or service in order to make money online.
It’s that simple. You also need to realize that anyone can get started in online marketing. All it takes is a…
- Product or Service to sell online.
- Website or Online Platform to market the product or service.
- Internet Traffic.
So what’s the best way to get started?
In my humble opinion, the 2 best internet marketing methods to make consistent cash online and to build a stable long term online business are…
- eCommerce by selling on Amazon.
- Or Affiliate Marketing by building or buying a Niche Website.
Which Method to Choose: Money & Risk
Before you make a decision, you should know that eCommerce (by selling on Amazon) costs much more money to get started. There’s more risk involved but much more profit potential. And you can see faster financial results in general compared to affiliate marketing.
But you’ll need to be OK risking $10,000 to $15,000 to invest in eCommerce goods, education, shipments, etc..
Whereas, when you build a niche website based on affiliate marketing, it costs very little to get started.
You could spend less than $50/month to get a niche site up and running. You can also buy niche websites and hire the work out and have someone build the affiliate site for you (discussed below).
Also, over time, niche websites can become massively profitable. You see, once you’ve built a stable form of organic traffic that’s coming to the site daily, you can monetize the site not only from affiliate marketing, but by selling eCommerce goods, advertising, digital products or even creating a paid membership site.
All from one little niche website.
For those that have $10,000 – $15,000 and want to build an Amazon based business, check out my review of Amazing Selling Machine.
They truly have an amazing program that offers all the training, support and coaching you need to find success selling on Amazon.
The also have a Buy-Back policy where they’ll buy your Amazon store and inventory if you don’t like the business and want to back out. You have to meet program requirements, but it’s a way for you to get started selling on Amazon with less risk.
For those of us that are on a more limited budget, the focus is on building an internet marketing business through niche websites.
First things first, if you want to know how to make money in online marketing, you need to know it’s going to take some initial time to develop.
Not the most popular thing to hear, but I want to set you straight from the start. You’re probably expecting me to tell you how you can earn millions in a few days.
But the truth is:
It takes time to start an online marketing business. Just like any business, offline or online – It takes time to learn and grow your business.
How much time does it take? Well, I wrote this post How Long does it Take to Make Money Online to give people a better understanding of the time constraints involved. This is specifically for the model of affiliate marketing with a niche website.
Hope it helps 😉
The good news is once you find a system that works, it’s only a matter of repeating the same steps until you get the results.
Ready for the System that Works, Tried & True?
Next, you need to understand the different styles of online marketing strategies.
What is Online Marketing – A Confusing Term
The term online marketing is synonymous with internet marketing and it’s a broad subject.
And internet marketing is a combination of marketing strategies, i.e. ..
- Affiliate Marketing
- Network Marketing
- Email Marketing
- Social Media Marketing
- Pay Per Click Marketing
Two common strategies of Internet marketing are Network Marketing and Affiliate Marketing.
Network Marketing is your MLM’s (multilevel marketing) and your Pyramid Schemes.
Generally, network marketing is frowned upon. Both of these styles of marketing are considered, by most people in the world, scams or over-hyped money making schemes.
And both (MLM’s and Pyramid Systems) usually equate to not making much money at all. The average MLM’er makes less than $500 dollars/year. Only the top sales people in MLM’s (like the owners of the system) make money, while the majority (97%) of the people lose money or fail to break even.
That being said, if you have an MLM you love and believe their products are helpful to people, you can still use the same internet marketing strategies we use with eCommerce and Affiliate Marketing (Keep Reading…).
So what is online marketing?
Think of online marketing in the terms of affiliate marketing for now.
Affiliate Marketing: It’s like Getting Paid for a Referral
As mentioned above, affiliate marketing is one of the best ways for anybody to get into making money online.
For one, it costs next to nothing to start.
There’s not a lot of overhead expenses.
And with a solid education, a little hard work, and some time, you can easily build a profitable online marketing business.
One of the most under-appreciated facts about affiliate marketing is that anyone can do it, it’s an even playing field for everyone – so to speak.
In other words, if you’re willing to learn and put in the effort, you can make yourself a profitable online business without spending a lot of money.
How much money does it cost to start out?
Less than $50/month.
How much money can you make?
Or I should say – limited by your imagination.
Most online marketers I know make anywhere from a couple thousand to 50 thousand dollars + per month.
Not too shabby.
This can’t be said of most businesses where it usually takes a good deal of capital to..
- Buy products
- Rent office space
- Register Your Business
There are a couple of different strategies within affiliate marketing, let’s review them in a little more detail.
Affiliate marketing is where you promote a product, brand, or service online.
You do this using an affiliate link on your website, social sites, emails, wherever online. Whenever someone clicks that link, goes to the product website and buys something, you earn a commission for the sale.
Affiliate marketing is one of the most utilized avenues to earn income from a website. You can create an entire online businesses with this marketing model.
Many websites you use on a daily basis already incorporate affiliate marketing in their business model.
Affiliate marketing can also be where you create a digital product (such as an educational course) or a physical product and then sell that product through affiliate marketers.
You are either the affiliate marketer or the affiliate product creator.
So what type of affiliate marketing is right for you?
Producing Affiliate Products Vs. Selling Affiliate Products
1.) Producing Your Own Affiliate Products
If you have an idea for an educational course or a product that is beneficial to someone, then producing that product and selling it through affiliate networks would be the path for you.
The cons for this style of online marketing is that you will have a good deal of start up costs and potential overhead costs with marketing a physical product.
If you are making a digital product, the overhead cost can be cut down, but you still would have a good amount of expenses in your..
- Video Production
- Outsourcing of Technical Aspects (graphics, infomercials, copyright, etc)
- Paid Traffic
If this is what you are looking to do, you can start the educational process with one of the largest affiliate network’s that has a good training program called ClickBank University.
Now if you want to create your own physical product and sell on Amazon, then you should read about Amazing Selling Machine.
This is a bit more risk, but easily one of the most lucrative (and fastest) ways to make money online.
Selling Affiliate Marketing Products
If you don’t want to risk much money, traditional affiliate marketing is by far the better way to go.
The best way to start an internet marketing business is to create a website, get a solid education in internet marketing, and begin earning income off of selling other company’s products.
I’m talking any brand name good you can think of:
- Popular video games
- Cameras, tv’s, shoes
- Clothing, computers, jewelry
- Furniture, apple products, etc
Practically every mainstream company has an affiliate program (Amazon has one!) that you can join if your niche fits with that product (and you have a website!).
The initial start up costs include..
- Buying a domain name, which costs about $15/year.
- Website hosting, costs around $5/month.
- Affiliate marketing course, $50/month.
If this is more your style, then I highly recommend the training program from Wealthy Affiliate.
They offer great support, step by step guidance, and 1,000’s of hours of training’s to help your build your online business. Plus they provide free website hosting, so you can cut that expense out.
You can read all about Wealthy Affiliate to see all they provide internet entrepreneurs looking to get started in online marketing.
Where to Start: Think of a Niche…
The first aspect to deal with is to know your niche. What’s a niche you may be asking yourself.
A niche can be a passion, a special skill set, knowledge base, a talent, or even a hobby.
The key is to not pick too large (or too competitive) of a niche and to pick a niche where you can help people.
Examples of Niche Ideas are numerous, but here are a couple of ideas:
- Infant Nutrition, Neck Pain, Crafts, Wood Working
- Fishing, Cheer Leading, Health Recipes, Swimming
- Tennis, Headphones, Insomnia, Paleo Diet, Mediterranean Diet
- Sun Glasses, How to loose weight fast, Yoga, Hypertension
- Hunting, Camping, Kite Surfing, Adventure Vacations
– Just to name a few 🙂
The Key To Online Success..
Help people. That’s it. Your website needs to have a purpose.
If you can help people within a particular niche, then you can make money online – plain and simple.
The key is to have a service or special knowledge that people are looking for.
If you’re not an expert at something – don’t worry – you can develop your skills as your explore your chosen niche.
Even if you have a particular interest in something that you want to learn more about, you can turn that into a great income producing online business.
The internet is your friend. You can learn all sorts of skills online.
What’s Next? Education
The next step is to find the right educational program.
I need to stress the word right because there are a lot of training programs out there that simply don’t work.
Online business changes drastically with each year, and old strategies won’t work like they used to. So you need a training center that teaches accurate and updated information.
One that will teach you the in-depth knowledge you need to know.
- Researching your niche.
- Building out your website.
- Ranking content in search engines like Google
- Monetize your website correctly to optimize sales conversions
There’s a lot of programs out there that charge $1,000’s of dollars to learn this.
You want to use a proven method from professionals that have been doing online business for years. I see a lot of beginner bloggers and online entrepreneurs who think they can do this on their own.
And believe me, you can do it on your own.
But I found most who take this approach fail.
Because doing it alone is much harder than following a set path.
It can be frustrating entering into a new field like internet marketing without any experience or guidance.
Most people end up wasting 1,000’s of hours writing content that never gets ranked, and never makes money. They usually give up due to a lack of success.
Don’t let that happen to you.
Don’t Have Time to Build a Niche Site – No Problem
If you still want to get involved with internet marketing and don’t have the time but you have the money, I’d encourage you to consider buying a ready made niche website.
There’s a handful of companies out there that provide such a service. The issue is making sure you get a site from a company that will optimize the site so that your site will appear to those looking for it it in search engines like Google.
So whatever platform you buy a niche site from, make sure they understand SEO.
In other words, how to build you site correctly and how to use keywords and create content that ranks. So for that, I’d encourage you to check out a company call Human Proof Designs.
They provide all the services you need to build a simple, yet effective, affiliate marketing website.
You can learn more about their services by reading our Human Proof Designs review.
The Last Piece of Advice:
Realize that like any other professional career, it takes time to develop. Don’t go into online marketing thinking that you’ll start banging out the big bucks right away.
Everyone, and I mean everyone, wants to work online and start making money right away.
That’s how most online scams prey on inexperienced online entrepreneurs.
It just doesn’t work like that.
How many of you out there went to college or to a technical school?
Did you go into the educational program thinking you were going to make money right away?
Most people don’t expect to make anything while in school, on the contrary, they expect to accumulate debt.
The difference with online marketing is you can start making money within the first couple of months while getting an education.
This is becoming the new norm these days…
…Learn While You Earn.. instead of accumulating debt.
If you realize this, you will have a lot less stress and anxiety with this type of business.
Ready to Start Your Next Adventure?
If you have any questions on how to make money in online marketing, don’t hesitate to ask, I’m more than happy to help out. Just leave a comment below.
Thanks for taking the time to read this article.