
Do you love spotting quality pieces of jewelry? Did you know that it’s easy to learn how to sell jewelry online for free?
If so, let me show you how you can get started creating your very own online jewelry store today.
I’ll admit, I have very little experience with jewelry, but I do know a thing or two about selling products online.
And jewelry is a great eCommerce product for a number of reasons.
Most people think that in order to sell something online, you actually need to buy inventory and then sell it in an online store.
You can do this, but you don’t have to. You can sell jewelry online without ever…
- Buying Inventory
- Shipping Product
- Or Risk that your jewelry pieces might not sell.
How’s this possible… you ask?
How to Sell Jewelry Online for Free:
With affiliate marketing you can sell anything online without ever owning it. You can hand pick pieces of jewelry from some of the largest retail jewelry stores online.
For example, both Kay’s Jewelry or Gordon’s Jewelers have affiliate programs.
You can actually sell their pieces directly on your own website.
How does this work? you may be asking yourself…
Well, with affiliate marketing, you can sign up to be an affiliate with any number of jewelry stores.
Then you can list their products on your website and when you make a sale, you receive a commission.
Affiliate marketing is a great way to create an online jewelry store because you have…
- No inventory (meaning no risk).
- Zero shipping (less work)
- And you can list thousands of products on your own website which you can earn commissions.
The commissions with Kay’s Jewelry are up to 7%.
So if you sold this Sofia Vergara diamond ring shown below and you received a 7% commission, you would make $27.93.
Imagine if you had 30 to 40 sales a day.
You could potentially make between $500 to $1,000 dollars per day.
How to Sell Jewelry Through Kay’s:
Let’s take Kay’s Jewelry for example, with Kay’s they use an affiliate network called Commission Junction to manage their tracking, reporting, and payment of all affiliate commissions.
All you have to have is a website that is based on jewelry and apply to be a affiliate with them through Commission Junction.
Once your site is approved, you will have the ability to sell from all of Kay’s brand jewelers.
Here’s a few brands you’ll have at your disposal..
- Neil Lane Bridal
- The Leo Diamond
- Tolkowsky
- Le Vian
- Open Hearts by Jane Seymour
- Charmed Memories
- Scott Kay
- Shades of Wonder
- Movado
- Citizen
- Bulova, and many more.
If you would like to learn more about Kay’s Jewelry’s affiliate program, you can check them out right here.
Selling Jewelry Online Requires a Website:
Now that you understand that you don’t actually need to buy jewelry in order to sell it online, what’s the next step?
Build a website – With affiliate marketing, a website is one of the critical pieces you will need to develop a successful online jewelry business.
In order to affiliate yourself with Kay’s for example, you need to submit your site directly to Commission Junction (their affiliate program manager).
So having your own website is imperative.
Don’t let this intimidate you if you don’t know how to build a website.
You can easily get a website put together in just a few minutes.
For free websites, I use the site builder called Siterubix.
It’s a WordPress website builder produced by a company called Wealthy Affiliate.
Wealthy Affiliate also provides step by step training to teach you how to put your site up as well as how to get Traffic to your site. (Discussed below)
To start building a free website today, you can put in a name that you would like for your website and click Build It Now.
How To Generate Sales:
In order to generate affiliate commissions from selling jewelry, you will need a professional looking website and traffic coming to the site.
If you don’t have traffic, you’ll never see any sales.
How to Build Traffic?
Traffic is built through two methods.
1.) Paid advertising using services like Facebook Advertising, Google Adwords, or Bing Ads.
Paid advertising is also called Pay-Per-Click or PPC advertising.
It can be an effective method to bring traffic to your site. But you need to know what you’re doing or you can lose money if you’re not generating sales.
This is not the method I recommend to those that are new to internet marketing or advertising.
You really need to be trained on how to do this correctly or you could end up losing a lot of money.
2.) The second method to gain traffic is by creating quality content that ranks in search engines that is based on the subject of jewelry.
This is known as Organic Traffic. By understanding how to rank your content in search engines like Google, you will bring in free traffic to your site.
Both methods can be used in conjunction to bring in tons of visitors to your site.
If you can create traffic that is based on what online users are already looking for..
- Specific styles or brands of jewelry
- How to recognize quality jewelry
- Your personal take on specific pieces of jewelry
You’ll have plenty of traffic to your site which will lead to… drum roll please… Online Sales!
Build an Online Jewelry Store Today:
When putting together an eCommerce site or affiliate site, you really want to build it correctly from the ground up.
There are a good amount of website builders out there to help put up an eCommerce store.
However, as mentioned above, building an online business to sell jewelry takes more than just a pretty website.
You will need to learn how to…
- Manage your website
- Customize your site to show your style
- Bring traffic to your site
- Convert that traffic to sales
There is one place you can learn how to do all that and more…
My #1 Recommended Training Program Has Been Training People How to Make Profitable Online Businesses for Over a Decade:
You’re Smart: Get the Training You Need >>
You can create your own unique successful online jewelry store with the right support, guidance and education.
All’s you have to bring to the table is the desire to learn and the ability to take action.
If you have any other questions about how to sell jewelry online, don’t hesitate to ask, just send me a comment in the section below and I’ll get back to you right away.
Thanks for this post, I didn’t realize I could sell jewelry without buying it. Very cool.
You bet Venus, happy to help.
I would love to sell a vast range of jewelry designs, do you think this program Wealthy Affiliate can teach me how to put up a online jewelry store for real?
Hi Renee,
Wealthy Affiliate can teach you to put up any type of niche based online business, including jewelry. They’ll teach you how to write content, rank it, do youtube videos and will teach you everything you need to know about online business.
You can check out my review of these guys right here.
Thanks,
Todd
You’ve got a very nice article that makes selling jewellery online sounds easy. I joined Wealthy Affiliate late 2015, and the potential of making money online is really there. The key thing is getting targeted audience to engage and to trust your blog. Well, perhaps as we grow along, it WILL become easy.
It does get easier Kenny. It takes that initial time to learn how to write for your niche audience and learn keyword research so that you can rank under keyword phrases that you niche is searching in Google.
The key is to help people in your given niche, try to present information to them that will help them. Keep it simple and you’ll do great.
Picking a niche in something like Jewelry is a great idea because you can really add a lot of helpful content related to jewelry, etc.
As you become more of an authority in your niche, you rank quicker and traffic flows as well does the money. Hang in there, it’s well worth it.
Also, stick to every single lesson and don’t skip around, Wealthy Affiliate’s education is a proven system that works like a charm if you work it.
Cheers,
Todd
Hi Todd,
I’m already doing some selling online and that’s what attracted me to your page. I already have an account with Commission Junction.
Picking out products to sell is a little time consuming in the beginning. I’m not currently selling jewelry, but am interested.
I like how you connected your jewelry to your training and marketing ideas. At this point I’m more interested in the training and marketing. I will go to check out your other info there and see if it can work for me.
Thanks, Dave
Hi Dave,
Don’t worry so much about the affiliates when you start. Now you obviously need to know there are good affiliate products and programs before you begin working at selling something specific via affiliate marketing, but the key is to focus on the training first.
Once you have your niche picked out, in this article it would be about selling jewelry and related topics concerning jewelry that your niche audience is looking for, then it’s a matter of finding the right keyword phrases to target that would allow you to rank your website quickly in Google based on your niche topics.
Once you have the traffic flowing based on the posts you create, then it’s time to add your affiliate products that would take your reader to a product that will help them out.
Make sure your affiliate’s have products or information that benefits your niche audience. That is the key, helping people, nothing more nothing less.
Thanks,
Todd
Selling jewelry online sounds like an awesome idea. I’ve been wanting to sell stuff online for a long time but didn’t know how to get started. I always wondered how people made money from the internet. So that’s what affiliate marketing is!
Is it really as easy as you say though. Why would people come to my website and not an official jewellers online store?
Excellent question Nigel and here’s the answer. When people go online to search things, the search keyword phrases. For example, it may be something like… What’s the best Bluetooth speaker, Guide to Making Money Online, or How To Sell Jewelry Online.
BTW, Google Guide To Make Money Online. That’s me in one of the top 3 positions in Google for this phrase. This post gets tons of traffic.
Anyways…
These are just phrases that people search online in places like Google. So by learning how to target these phrases, you can rank quickly for the phrase if it’s low competition. If it’s a highly competitive keyword phrase, then it’s much harder to rank for.
I use Jaaxy to do all my keyword research and so I know if it’s competitive or not. Then I target my keyword (Check out this post to see how I do it), write quality content that helps someone who’s looking for that keyword phrase and then I get that post to rank.
Once I’ve got it to rank well, I’ll bring in traffic for people who are looking at that particular keyword phrase. The enter my site via Google, click a link (an affiliate link) and then go on to make a purchase. I then make a commission. It’s that simple.
It does take some time to learn how to do keyword research, write content that is helpful and converts and the it’s just a matter of copy and repeat. How long? Read this post.
The training program I used to learn this info is Wealthy Affiliate, they also offer a ton of other services that improve and helped me create a successful online business.
All I do now is hire a content writer and I do the research and the editing. Every single day I make affiliate commissions and I had no prior training in this field. It takes some time and real work, but that’s how you do it.
Once it’s established, it’s the freaking coolest thing in the world. I work 5 – 10 hours a week and make full time income online.
You can do it too if you’re ready to learn and take action.
Cheers,
Todd
Todd,
While I’m not into learning how to sell jewelry online, I am into learning how to sell products online. I read your post because I thought I can still learn something useful regarding online marketing.
I wonder if it’s better to join Amazon’s Affiliate program that will probably give less commission or be an affiliate to direct jewel stores?
Let me know what you think.
Thanks for the post!
Cheers,
Anh
Hi Anh,
Thanks for your feedback and that’s exactly the point. You can learn how to sell jewelry or whatever you want online. That’s the beauty of affiliate based niche marketing.
You can take whatever passion you have and make affiliate sales solely based on helping out a particular niche.
Good question Anh about whom to choose to affiliate with. I’d do both and then I’d set up affiliate goals in Google Analytics and then run split tests to see which affiliate converts better.
Don’t know how to do this, no problem, check out this WA Webinar on Setting Up & Tracking Goals with Google Analytics.
I think that if the jewelry store is a well know and trusted brand, you would convert somewhat equally. I know for fact when the affiliate isn’t really well known, you should go with Amazon.
Even with Amazon’s single day cookie and lower commissions, it converts much higher. Same goes for Home Depot and other well recognized and trusted companies.
Thanks,
Todd
I really like the idea of building a website so that I can have a store online. I may not want to sell jewelry but I am guessing that this would work for just about anything I want to sell, not just jewelry.
And thank you for providing the information about learning how to set up my own store by learning from Wealthy Affiliate.
It sounds like for me to get started all I need is an idea for what kind of store I want to have and then just go to Wealthy Affiliate so that I can learn how to do it.
Thanks for the information.
Exactly Jeff. You have got the system down. Whether you want to create an online jewelry store, fishing store, yoga store, whatever. You can do it and Wealthy Affiliate will teach you exactly how to get the job done.
Feel free to read my detailed review of their program so that you can better understand all that they provide to online entrepreneurs.
Thanks,
Todd
Selling jewelry online sounds like a snap with these detailed instructions you provided! Great for stay at home moms like myself. There are so many different vendors and retailers out there for all kinds of different jewelry. Which is your favorite retailer to work with? and what are your recommendations when buying ?
Hi Sysay,
I’m not a jewelry buff at all. I’m like shinny objects, but that’s not my niche or passion. Instead I teach people how to sell stuff online through a niche like jewelry.
I teach the process on how to sell jewelry online through affiliate marketing relationships with brand name world class jewelers.
You see, if you have the passion for jewelry, or really anything, you can create a website based on your expertise and experience with jewelry to create a successful online business.
There’s a proven system that I’ve used and 1,000’s of other online entrepreneurs just like me have done the same thing.
To read all about the company, I invite you to read my review of my #1 recommended training program for anyone who wants to create a profitable online business based on a simple niche idea.
Thanks,
Todd
Hi Todd,
I found your article very interesting and helpful, I really enjoyed reading about how to sell jewelry online, cool idea!
My sister adores jewelry and she always dreamed of selling them online, but she doesn’t know exactly how to do it:) I am so happy that I found your website so I can show this article to my sister, I am sure she will love it!
Thank you very much for this excellent post!
Hi Daniella,
Thanks so much for your kind feedback. Learning how to sell jewelry online using affiliate marketing techniques and a website is not that hard. As a matter of fact, it’s a great niche.
There’s a lot of people who I think have a passion for jewelry and making a niche site with the right training just takes a little time and effort.
Pretty soon, your sister could have herself a nice online business.
Best,
Todd
This is really thinking out of the box. I thought you would give me a lecture about bying products and then selling them on Ebay and amazon. Instead, you do not even have to handle them or even pay for them! Sounds surprisingly easy, though I am sure it will take lots of work to get that much traffic to your website.
Hi Ben,
Thanks for your feedback, I too was surprised to find out that jewerly stores had affiliate products that you could sell online without ever having to sell on Amazon/eBay.
As far as the time and effort. You have to put in the initial work with any niche website. I wrote a post about it here called.. How Long Does It Take to Make Money Online.
It depends on each niche, but writing interesting articles on jewelry (if that’s something you’re really into), would not be that hard. You just have to learn how to do the research, set up your site, and gain the basic SEO skills. Then build the site and follow the proven training system that I used, and it will make things happen much faster.
The question I would say is, can you dedicate 6 months to a year building something that will pay you repeated in time, allow you to work from anywhere and has limitless potential.
I know my choice. Feel the same way? You can get started right here.
Best,
Todd
Very easy to read and understand how to sell jewelry online via affiliate marketing. I like the way you have the page set up and that makes it easy to just keep on reading more and more information. If one is passionate about selling jewelry through affiliate marketing, they’re going to want to set a site like yours. The pictures are good as well and tells a person just what your site is about.
Did you learn how to do this at this Wealthy Affiliate company.
Hi Jody,
Thanks for your kind feedback on my site and learning how to sell jewelry online. You know, before I started this site, Learn To Grow Wealth Online, I had next to zero experience with internet marketing, affiliate marketing, producing content, and designing websites.
I learned how to do all of this at the Wealthy Affiliate Training Center and it’s a great program to learn how to build an online jewelry store, incorporate affiliate marketing techniques, and make online sales without haveing to invest in jewelry. It’s completely risk free.
You just need the time to learn how to do it and take action on what you learn. Hope this helps.
Thanks,
Todd
I really like the idea of starting my own online jewelry business. This system and the progression of how to start my own jewelry business online makes it seem so simple and straight forward. I really look forward to starting my new venture and I think these steps will help me tremendously. Thank you so much for the information. – Marilyn
Hi Marilyn,
You’re welcome and that’s exactly the point of this post. I know there’s a lot of people who are searching how to sell jewelry online. The reality is that with a niche based website, you can sell any product online.
You just need the right education to make it happen. Learning to sell jewelry without having to buy it is a huge factor when considering to create an online business.
Why?
You completely take out any risk of buying products.
Glad to have helped.
Thanks,
Todd
I’ve been wanting to learn how to sell jewelry online and had no idea that you didn’t need to invest thousands in inventory. Affiliate marketing, what a cool concept. Besides no overhead, you have no risk. I went and signed up to your training program, Wealthy Affiliate, and I’m already got the base to my website started. I’ll have to send you a link when I’ve got it looking just like I want.
Without this post, I would have never realized my dreams of selling jewelry online.
Thanks Todd,
Amber
You’re welcome Amber and thanks for coming back to comment on this post. I too had no clue as to sell products online besides drop-shipping into Amazon, no I have no customer support issues, no risk of buying inventory, and no headaches.
If at a later point you do want to sell on Amazon and continue building your affiliate jewelry site, check out Skip Mcgrath’s guide to selling on Amazon.
It’s a great resource and might make for some addition income.
Todd
This article certainly lays out the map for creating an online business. Easy road to success when you have the formula for setting up a website and learning how to do everything from locating affiliates and generating traffic to converting readers into buyers – and sales means commissions!
It is true Wealthy Affiliates can show you how to create your own business in selling jewelry online without having to maintain your own supply and inventory, plus no worries about handling and shipping. Genius!
Even college girls who love those things that sparkle can develop their own website and earn commissions and pay back their college loans! I am going to have to have a talk with my daughters and show them this article!
Hi Busy Girl,
Absolutely a great point. So many college students out there racking up debt just to get a degree that, many times, doesn’t help them get a real job after college.
And selling jewelry online is a wonderful niche idea. If you love jewelry, Wealthy Affiliate can help you take your passion and create a successful online business.
If college girls, or really anyone for that matter, took the same effort they put into college or a job and applied that effort into your own online business, I think you’d be incredible happy with the results in the future.
Have you own business, low cost, no inventory, just a website that requires work that will eventually work for your, 24 hours a day, 7 days a week.
If you’ve got a site that’s beautiful with helpful content, you can make money all day long with affiliate programs.
Thanks again for your feedback and have a great week,
Todd
Hi Todd
Thank you for yr wonderful blog post on “how to sell jewelry online its surprisingly easy”.
To tell you the truth, I just love Jewelry … ha..ha.. maybe that’s why my name is Jewel. 🙂
Anyway, I have never thought of becoming an affiliate to sell jewelry but after reading your comprehensive report and great resources on how to sell jewelry, I may think otherwise.
I didn’t know the commissions with Kay’s Jewelry are up to 7%, it may seem not much but as you add it up and if you just sell ten of these fine pieces of jewelry on a daily basis, you could easily earn more than $200 daily … that can be quite lucrative!!
Indeed the Wealthy Affiliate training program is a great online program that can literally help anyone to start an affiliate business selling online jewelry!! I know about Wealthy Affiliate because I am a member of it and really happy to be their member because it has helped me in many ways to promote my online products. 🙂
My opinion is, for those interested to sell jewelry online, why not try Wealthy Affiliate? And before you know it, you can have your very own online Jewelry Store!!
This is an awesome blog post on How to sell jewelry online!! Thank you!!
Jewel Carol
Hi Jewel,
Thanks for coming by and leaving your valuable feedback on selling jewelry online through affiliate marketing principles. Yes, it’s one of those niches that just needs the personal touch of someone who loves jewelry.
And if you really know fine pieces of jewelry, you wouldn’t have to just sell from Kay’s, you could find many more jewelry stores that would allow you to participate in their affiliate marketing programs. You just need to get a website set up that is based on the theme of jewelry.
You could even break the niche down further into engagement rings, necklaces, or whatever you like. The creativity is limited to the niche site owner.
I also highly recommend Wealthy Affiliate as the place to get started in niche websites and affiliate marketing. Simple because I have gone through there training program and it’s an amazing education for such an economical price. Plus the support and training is priceless.
Last night I was watching another Webinar and gained a great amount of insight in traffic techniques using Evergreen Content Concepts. Pretty cool.
Thanks again Jewel for your feedback and good to hear your doing well selling online.
Todd
Hi Todd,
I must say that jewelry isn’t really my thing, but I can see from your article it would be possible to create a really good affiliate marketing business with this niche.
You give a great walk through of how to get started – building a website, getting traffic and making sales.
The best thing about this is once you have successfully built your first niche site you can start again in another niche and have a multi niche business.
Wealthy Affiliate is certainly the best place to start with the free websites and trial they offer it’s a great way to see if internet marketing is right for you.
Thanks for another great article
Peter
Hi Peter,
Thanks for your feedback as always. I hadn’t ever thought about how to sell jewelry online specifically. But I do think it is an awesome niche idea for anyone who loves jewelry or has good taste when it comes to picking out stylish pieces.
If you can write about jewelry and cater to the millions of men and women that love jewelry, you could make a killer online business.
And I like your multiple niche website idea, you just need to be specific with the niche. Then once your content is ranking well and you’ve got some strong Pay Per Click campaigns going, you could just have it on autopilot and move on to another niche.
Great thinking Peter, have a great evening.
Cheers,
Todd
Hi Todd,
I have never thought of selling jewelry online simply because it’s such a high ticket item that people might hold onto their money until they get to touch the real stuff.
Anyways, I just checked on eBay and there are tons of jewelry for sale at an extremely competitive price. But when you read the details, you can more or less guess the kind of quality that you are getting.
On the contrary, I paid a visit to Kay Jewelers and whoa! Bling bling everywhere. The product image is exceptionally stunning and all the specific details simply reassure the quality even more.
If jewelry is my niche, I would definitely choose to be an affiliate of a reputable brand because I imagine the profit would be a lot better than sites like eBay.
Hmm…while I am at Kay’s, I wonder if I should get one? 😛
You’re too funny, good to hear from you Cathy and as always, to get your impressions, especially on a topic so dear to women. You make some excellent points about selling jewelry online. It’s all about presentation and how you describe and elaborate on the jewelry.
If you have a bit of passion for jewels/pieces of jewelry, you could easily build a niche site that would express that love for jewelry. As you write posts that are based on specific pieces of jewelry, you can easily and naturally rank you content. Who’s writing about jewelry these days, it would be so easy to rank content that’s so specific to what people are searching online (with the right keyword tool :).
Then all’s you need is a beautiful website to display your jewelry, I mean Kay’s, Gordons, or whatever Online Jewelry Store you want to affiliate yourself with).
You’d kill eBay. As you build your site, you would naturally get traffic, back that up with strategic PPC campaigns, and you’ve got yourself a little money making machine 🙂
Thanks again Cathy for stopping by and giving your expert opinion as always, you’re too kind.
Salud,
Todd
Hey Todd, I really enjoyed your article on how to sell jewelry online, very informative. This will help others who are searching to get started selling jewelry online. What I like about wealthy affiliate is that it is so versified that you can create any business, whether or not you want to sell your own products, sell products from a local business, or affiliate products. Definitely the best online university. Great post, thanks.
Hey Jennifer,
Thanks for your feedback on my post, how to sell jewelry online. And you are right about Wealthy Affiliate, they are an incredible online university to teach people how to put up local websites, eCommerce sites, or affiliate sites.
I myself am partial to affiliate sites after dealing with selling products online. I just like the simplicity of commissions versus importing products, storing your goods, shipping out the merchandise, and dealing with customer returns, etc. Affiliate marketing appeals to so many people because of these reasons, it’s just so much easier to receive a commission for the sale and be done with all the other hassles.
Thanks again for stopping by and for your feedback.
Best,
Todd