If you want a successful website or online business, it’s critical that you understand the basics of how to SEO ready your websites.
The great thing about learning this particular SEO skill set is that it’s…
- Free to do!
- And will instantly increase traffic to your website.
Below is a video that will walk you through the process on how to easily set up your SEO plugin using WordPress.
How To SEO Ready Websites:
The video will walk you through how to display your website so that it looks professional when it appears in search engine results.
This will allow you several benefits to your website and is discussed further below the video.
Ready? Here we go…
What is SEO?
SEO represents the term, Search Engine Optimization.
The term is referring to how your website or blog is set up to allow search engines to easily be able to find your website.
It’s also how search engines like Google start to rank your website under what is termed as – natural or organic keywords and keyword phrases.
Having your website optimized for search engines also improves the speed and efficiency in which search engines can assess and categorize the content you provide to your website audience.
If your website is search engine optimized through having the correct content structure, keyword research, and quality content, you will reap some amazing rewards.
You will find your site rank increasing, and ultimately you will increase the visibility of your site, which leads to what everyone wants – more traffic!
How the All-In-One SEO Plugin Helps:
By having your website setup correctly using the All-In-One SEO plugin. You will give yourself plenty of benefits compared to those websites who are not optimized in search engines.
That is…
Your Website or Blog will get higher rank and better positioning in search pages.
This is critical to increase your sites organic traffic and website/brand name recognition.
You’ll also get Increased Qualified Buyers that visit your site and search for your products or services.
Using effective keyword strategies and through writing quality content, you will receive buyers that are directly looking for the type of products or services you provide.
Other Benefits to Good SEO:
Plus you are providing search engines a more clear picture of what your website is all about and what you provide your readers.
Build Brand Name Recognition: By having a site or blog that is optimized, you will be able to show your clients your services right from their search results and you will build your brand name recognition naturally.
More Traffic = More Sales: The more visible your site is and the higher rankings you receive under specific Keyword Phrases, the more visitors your website will see, and this should ultimately lead to the fun stuff, MORE SALES!
It’s Free to you as a business owner: You might as well take advantage of as many freebies as you can get, and this is one that is just too easy to install, setup, and use for free.
Optimizing Your SEO Rankings:
By learning how to write quality content and utilize keyword phrases correctly you will greatly increase your visibility and rankings in search results.
The first step is to make sure your website is optimized correctly as shown in the video above.
By understanding these basic concepts, you will find your website ranking higher each day in your target market.
Recommendations to Optimize Your SEO:
Use a keyword tool to research “Low Competition Keywords and Keyword Phrases”
If you use highly competitive keywords or keyword phrases, you’re going to struggle to see your site rank.
You can check out your site ranking for free right here.
It’s important to understand the competition of keywords and use this to your advantage.
You can use this free keyword tool to get started with 30 free keyword searches.
Do your due diligence, it will pay off. I use Jaaxy for every article I write because it’s simply the best keyword tool out there and it literally makes my job 10 times easier.
Create unique and helpful content for your readers. Never copy and paste someone else’s information into your website or blog.
This will eventually kill your search rankings, regardless of the SEO tool that you’ve just installed.
Nor do you want to use auto-generated content. Again this will ultimately hurt your rankings and your site will actually be penalized for this.
Quality Content and SEO Go Together:
Quality content is becoming the greatest factor for increasing your website rankings.
And it makes perfect sense, if you provide your readers the quality content when they make a specific search, your website will be rewarded by giving higher rankings for that useful content you are providing your readers.
Remember, the search engines like Google, Bing, & Yahoo are trying to provide the most relevant information and best customer service for their customers as well.
Get SEO – Time to Get Social:
Create Socially engaging content and develop your Social profile.
By posting content to your social networks like Google +, Facebook, Twitter, etc., you will increase your website exposure through increased social interactions, likes and shares.
Social Shares are rewarded by search engines as a more relevant user experience. This will increase your site rankings leading to increased exposure.
Don’t forget when information gets re-tweeted or re-pinned, your website has a chance to go viral and get thousands of visitors daily.
Linking and SEO:
You could also consider using SEO software to check for website errors.
Internal linking creates increased confidence in your site as a resource for information.
You also want to have at least 1-3 external links per post.
These links are to provide users with helpful information without taking them away from your site.
Need more info on linking strategies: How to Link Your Website Correctly.
SEO and Pretty Websites:
Lastly, provide your users with a site that is easy on the eyes, but easier on its functionality.
You want a website or blog that has quick upload times and is easy to navigate.
This will provide your users a better experience on your website and they will stay there longer to read your content and hopefully buying your services or products.
Sites that are confusing to navigate or are highly distractible with colorful backgrounds or loud fonts are just a headache to the reader.
Make your site simple and easy to read and you’ll provide your audience with a much better online experience.
Want To Learn More
Creating a website that’s professional looking and provides your users with excellent information and valuable tools can make or break your business.
If you are unfamiliar with many of the concepts that I discussed here today, then get started on the right track by joining our free training series below.
If you have any other questions or comments, please leave them below and I’ll get back with you right away.
Also, if you know someone who might benefit learning how to SEO ready websites, please let them know by social sharing this post or sending them the link to this article.
Wonderful collection of seo tips for making a solid website. I really like it. It will be very helpful for me to learn a few things that I have been doing with my online business.
Do you have any specific training that you can recommend me?
Thanks for sharing such insights. Great work. Much appreciated.
You bet Pranav, our Free Internet Marketing training course will give you all the tools and resources you need.
Cheers,
Todd
Todd, That was a very helpful explanation in all regards, but I especially learned from reading how to optimally do an internal link, and why. Thank you.
Thanks Shell, happy to help out. If you have any other burning desire to learn more about keyword research or keyword placement to help your SEO, check out this article.
I think it really helps out when starting to write for blogs or a website.
Cheers,
Todd
Todd, Thank you for providing this thorough and easy-to-understand explanation of SEO, why it’s important and how to improve one’s SEO. One thing I was not aware of is that it is better to have links open in a new window so that search engines (like Google) will not punish you for “bounces” when viewers users use the “Back” button. I’m going to review my site to see where I can make improvements based on your recommendations. Thank you, Patrick
Hi Patrick, yes that was something that I learned that just makes sense. As a website user, if you are enjoying what you are reading and another concept or post link catches your eye, you want to have it link to a new tab so that you can read it at your leisure. Again, providing the more convenient and efficient user experience. Thanks for the comment.
I definitely have much to learn still, in the ways of SEO 🙂
Thank you for showing me that and sharing more tips as well!!
You bet McKing, come back anytime for more information. If you need a good education for free, I would point you in the direction of the WA program. You can also start with them for free.
Thanks,
Todd
Todd – an excellent summation of SEO and you make some really good points.
In particular, I am interested in what can cause a website (or just a web page) to go viral – have you had success in this area?
My own attempts so far have not taken off. Do you think the size of your social following is important, or will compelling content alone do the viral trick?
Thanks, Peter.
Hi Peter,
That’s a great question. Going viral is the goal and it’s really a combination of what you are saying.
Developing consistent valuable engaging content and having developed social circles increases your odds of going viral. But it takes time and that consistency factor that is so critical. If you’re consistently posting engaging content, Google, Bing, & Yahoo will eventually show you more love and your organic searches will increase. At the same time, if you are also sharing your content socially and regularly, you are increasing your odds of going viral. And if you have social buttons on your site and people love what you’re writing about, your readers are going to help you to go viral.
Me personally, I have had some products go viral and it’s an incredible experience. But it takes work to develop the product and advertising, and with most all products, their popularity eventually diminishes over time.
So it’s better to develop your website and it also depends on the theme or niche of your site. If you have a strong website with established credibility and people trust you, you’re going to go viral with more frequency. Thanks again for the great question.
If you need more help on your site, I advise the educational program Wealthy Affiliate to learn how to create authoritative websites that produce consistent income.
Please feel free to add any ideas to the discussion.
Cheers,
Todd
Incredible article Todd! Very well laid out awesome information and a great foundation for helping people! Cheers!
Thanks Christina for your comment, if you want more information on improving your SEO, check out my content writing article that discusses keyword research in more detail with more of a “scientific” breakdown of keyword placement and selection.
Thanks and take care,
Todd
I agree it is a great idea to at least learn the basics. The basics are not hard at all to figure out and along the way you might even pick up some advanced tips and tricks.
But if there is one thing that I have learned about SEO is that no 2 people agree on the advanced tactics.
Also it seams like as long as you just get the basics right, concentrate on content, and making you website easy to navigate the rest kind of just falls into place.
From what I’ve seen you got every thing described perfectly and if someone happens to find your site looking to learn they are going to get exactly what they need.
Outstanding work Todd
Thanks Jason, I think you’ve got it right. Get the basics down, write good content for your readers and not for search engines and traffic will naturally come. Thanks for your comments and info as always, appreciated.
Cheers,
Todd
Understanding SEO is absolutely critical to online success! Every business owners should at least get a basic, fundamental understanding of how SEO works. (and it’s not that difficult) Even if you are hiring someone else to build and manage your site. If you don’t know what they’re supposed to be doing, you won’t know if they’re NOT doing it which is money out the window!
I have spoken with business owners in this situation. When I ask how optimized their sites are, they say things like: “My website developer says they use SEO”. Of course they SAY that! It usually only takes me 30 seconds to see that it isn’t optimized at all!
That’s awesome Steve, just proves the old adage, “knowledge is power”. And you’re right, it doesn’t take too much to understand good SEO versus bad SEO techniques. Thanks for stopping by and leaving your comment and knowledge.
Cheers,
Todd