
Wondering what is an internet marketing business, you’ve come to the right place.
In a sea of online scams, it’s good to get the facts straight.
Internet marketing has a bad rep because the industry is full of scammers and people who want to get rich quick.
Don’t believe me?
Check any popular internet marketing related forum and you’ll see most all the offers that are out there are flat out scams.
In this case, a few bad apples did ruin the bunch.
So, the term “Internet marketing business” has lost it’s positive charge.
It has no effect on people anymore.
The reality is that if you build an online business the right way, it can be one of the best decisions of your life.
That leads us to the question, “What is an internet marketing business and is it a good idea to build one?”
What is an Internet Marketing Business?
Internet marketing is essentially marketing for a company or business that is done over the internet.
Naturally, there are many ways to do this.
Some companies might resort to expanding their brand on social media, others will take to content marketing while others will optimize their website for search engine results.
There are a lot of different ways to market online, that’s one of the reasons it’s so overwhelming for people who are new to the industry.
Nowadays, the term “internet marketing” goes hand in hand with “make money online”.
Basically, an internet marketing business is any business that uses the internet to market and make sales.

What’s the Best Type of Internet Marketing Business?
You have probably heard that it’s best not to re-invent the wheel.
Honestly, it’s easier to find something that works and copy the same formula, instead of trying to build an entire new formula.
Easier is not always better, but in this case, it makes sense.
Every successful website that consistently brings in cash for the owners has the same things in common.
There is a formula that works.
Here are a few basic internet marketing business models that have been proven to work.
- Content based business.
- Service based business.
- Affiliate marketing based business.
- Lead generation based business.
- Software based business.
- Product based business.
There are more, but for the sake of simplicity, I chose to highlight the main business models.
To create all the above businesses, a platform is needed, and what is a more perfect platform than a website?
You need a website to create an internet marketing business.
Read this post to learn how to build a free website right here!
It’s the foundation, everything will be built on it.
You can also combine different models to make your business more profitable.
For instance, a lot of people who work online choose to create an eBook and sell it on their websites.
Some people also include affiliate products through affiliate marketing.
There are a lot of different ways to make a website profitable, but your business needs to be built on a solid foundation before you start to try to make money from it.
Your Website Must:
- Have a purpose.
- Provide value to people (help someone).
That’s one step a lot of people overlook; they want to jump ahead into the profit.
But it doesn’t work like that.
You have to make a website that is based on a specific need, collect traffic, and build a reputation.
So if someone says that you can make millions of dollars a day with no work, unless they plan to hand you a winning lottery ticket, don’t listen, it’s a lie.
Check out our recent post about the Top 10 Internet Marketing strategies that are utilized in today’s market place..
Should You Create an Internet Marketing Business?
Successful website owners have pretty amazing lifestyles.
Think about it.
The internet is everywhere – and if you can make money anywhere – how awesome would that be?
There’s no need to go to work or even stay in a certain country; the entire world can be their office.
No schedules. No bosses. No need to worry about taking vacation days.
Want to travel?
Book a flight.
It all comes down to freedom.
Having an internet marketing business grants you all the freedom you could ever want.
You see variations of that dream plastered all over the internet.
It’s an attractive dream, one that many people share.
I think everyone should at least try to create a internet marketing business.
I know it doesn’t suit some people, there are plenty of people who are not attracted to the idea of sitting in front of a computer day in and day out, writing articles, and optimizing their websites.
Eventually you’ll have more free time to do the things you love, so you’ll have to decide if an online business is right for you or not.
But in my opinion, if I had to spend a couple years in-front of a computer screen to create a business that will benefit me for the rest of my life, I would.
Wait, I did 😉
Get Connected, Check this Out!
Here’s My Top Recommended Training >>
Internet Marketing Tools that Work:
Of course, nowadays there are services and products that simplify the entire process of creating an online business.
For instance, WordPress, one of the absolute best blogging platforms in the world (it’s free too) and makes creating a site so easy anyone can do it.
Just a few clicks and you can have a site up!
For a more extensive platform that utilizes WordPress but comes with training; use SiteRubix.
It also has more options and in depth training provided for free.
There’s absolutely no need to study html or Photoshop – it’s all done for you.
I know because this website is powered by WordPress.
If you want to get started, I recommend joining a training course.
It will make it easier for you to understand how the industry works and how to get a website up and running without pulling your hair out from frustration.
Here’s My Top Recommended Training >>
Conclusion on Internet Marketing and Online Business:
Getting start is a challenge, and not everyone is up for it.
The life of a successful internet marketer can be amazing but you shouldn’t get caught up fantasizing about the final result.
Take it one step at a time, set goals, and record your progress; soon you’ll reach your financial goals.
More importantly, learn from people who have accomplished the same goal.
And don’t be afraid to try new things.
Learning from experience is much more powerful than reading a book.
So now you should know what is an internet marketing business.
Leave a comment below if you have any ideas or questions.
Get the Help You Deserve:
I usually visit this site without going anywhere else. You always provides the best content.
Hi there, thanks for your post. I found it really useful. It’s tough to find a straight answer as to what is an internet marketing business.
Thanks
Tim
Internet marketing definitely has a bad reputation thanks to all the scammers, but there are some honest services out there. And with the right education and training, anyone can build a successful online business.
With over 3 billion current internet users, there’s just so much opportunity to capitalize on. Does Wealthy Affiliate have a great reputation in your research and experience?
Hi Matthew,
You are absolutely correct, creating an internet marketing business is the most even playing field or market so to speak. If you’re ready to learn and take action on what you learn, you can create a profitable online business and WA is the way 1,000’s of online entrepreneurs have done it, I’m one of them.
Wealthy Affiliate has an excellent reputation throughout the internet marketing community. They teach only White Hat SEO skills and have the most comprehensive and effective training program around.
It took me 9 months to go through their bootcamp training program and with those skills I’ve made this site extremely successful, a local business site that gets 35% more income due to my SEO skills, and I know have a few other niche sites that bring in occasional profits as well as a bigger site that will eventually bring in big dollars.
I think the key to WA’s training is consistency, and taking advantage of all the education they offer. Try watching a weekly webinar each week and every day go through the structured training program and you’ll understand exactly what I’m talking about.
Thanks,
Todd
Great article, Todd!
I’ve been on many websites and I’ve read a lot about internet marketing while going down many a rabbit hole in my quest for knowledge.
You really share a lot of insight on the subject and I particularly like the way you summed it up at the end when you wrote, “you shouldn’t get caught up fantasizing about the final result”. I think the operative word here is “fantasizing”.
Seems a lot of wannabe internet marketers do a lot of that, but aren’t willing to put in the time it takes to get the results they’re hoping for. I like to think I’m going to be one of the more patient and successful ones.
Thank you for having such an informative and useful site!
Hi Hall,
I really appreciate your kind feedback on my site and the post. Learning the correct way to create an internet marketing business is the most important aspect and the more importantly is taking action on that knowledge.
I hear you too. I felt when I got started that there’s so many people that like to blog and discuss various internet marketing concepts and I think that’s great, but for me, I felt like daily action was required if I was going to make it.
Hall, you certainly have the right perspective and mentality to be successful as an internet marketer. If you need any help, go with a proven system to further you online goals, resources and tools. Wealthy Affiliate is the go to center for me and 1,000’s of other internet marketers for so many reasons. I’ve been with them for 2 years and don’t see dropping my membership in this lifetime, there’s just so many beneifits with these guys.
Cheers,
Todd
Hi Todd,
You’ve made an amazing contribution to knowledge with your post about the internet marketing business.
Certainly, there are multiple scams out there and you tried to cover that and alleviate the fears of many people who’d like to start an internet marketing business.
More so, you were clear about using the Wealthy Affiliate business training center as a way to take advantage of the amazing opportunity that an internet marketing business can bring.
I joined WA a while ago and it’s been a super rewarding experience. Well done!
Nnanna
Hi Nnanna, that’s great to hear and even better feedback about Wealthy Affiliate’s internet marketing business training center.
I too was so impressed with all the training’s, community support, and personal guidance. It’s almost hard to fail unless you simply don’t do the work.
Thanks,
Todd
Affiliate marketing is the key to creating a successful internet marketing buisness. I have a cousin who started with this years ago and he’s been doing incredibly well.
He actually referred me to Wealthy Affiliate and I’m starting to think that I should just dive straight in, haha. I’ve been reading a lot of amazing reviews about affiliate marketing and wealthy affiliate in general and its very reassuring to see a lot of people saying the same good things. Thanks again for the great post on internet marketing business!
Hi Michael,
That’s great feedback to hear and you are right about Wealthy Affiliate. When I first started working online and found out how to leverage affiliate marketing concepts to create an internet marketing business, I had no clue that such a great resource like WA existed.
I’ve been working with them for almost 2 years and I couldn’t be happier with my results. It’s frustrating at first because we all want to make money right away for the work we do. But that’s not how running your own business works, especially online.
You first have to create something of value for your niche audience. Once you do that by creating helpful (and free) content, you really can have a lot of fun making online sales. And as you continue to build your online internet marketing business, you continue to see more rewards and consistent income.
Thanks,
Todd
Hi Todd,
I think many people are hesitant about starting an internet business because of all the scams. Also, as a result of the get rich quick schemes being plastered all over the internet people think that making money online is easy.
So unless you are already familiar with making money online, you might think internet marketing is a funny (not completely honest) kind of business.
Of course, there are affiliate marketers that are ready to promote any program just to earn some money and then there are the honest guys like you who are trying to help people find legitimate programs and showing them how to start their own internet marketing business.
As you say it would be nice if everyone could give this a try and hopefully this post will enlighten many on exactly what is an internet marketing business. It’s certainly worth trying and a good training program that teaches you step by step can make getting started a lot easier.
Thanks for the great info.
Peter
Hi Peter,
You make some excellent points about most uninformed people think that internet marketing is sort of shady. But for me, I only experienced inadequate training programs before I found the Wealthy Affiliate Training Center.
I did waste $1,500 on my first paid site/campaigns, and I absolutely wouldn’t have spent that much money and would have gained much more success if I would have started out with a proper education like WA offers, but I never got hooked into all these BS online scams that are out there.
It’s incredible, I had a guy write me on Facebook and told me he had been scammed out of 20K+ USD’s. I guess that’s also one reason I feel it’s important to portray internet marketing in the right light.
To me, an internet marketing business is as real and honest of a business as you can get. It’s sales at it’s simplest form. You have a special knowledge on something or a professional view point and you offer helpful suggestions based on your knowledge to your niche audience. How’s that any different than any open market that sells goods?
Now if your an internet marketer that only cares about the money and not helping people, and you intentionally misguide people, than you should be out of the business, just like any other physical business. We don’t reward poor service, do we?
Thanks again for your feedback Peter, it’s always nice to hear your point of view.
Todd
Hey, Todd
I was always confused about the actual concept of internet marketing because I just couldn’t get my head around the idea. Dumb, I know! LOL.
Since reading your article, I have discovered much more about online marketing, and I didn’t realize about the different business models, which do make sense when I think about them now.
After I followed your affiliate marketing business link, Wealthy Affiliate looks like an amazing platform to start affiliate marketing for those who are seriously interested in the business model.
I can also see the amazing benefits and advantages of building an online business using a website, and it sure beats the 9-5 rat race that EVERYONE complains about, any day!
Thank You for sharing your conclusion too, and much appreciated.
Your fan, Neil 🙂
Hi Neil,
Great to hear from you. Before I started taking the educational courses with the Wealthy Affilaite Training Center, I knew a bit about drop shipping and of a few of the more common websites builders that are out there. I had no experience building sites, understanding SEO, affiliate marketing, how to write content in the form of blogs, advertisements, or landing pages/sales pitches either, ranking YouTube vids, etc.
But just finding the right program made all the difference. I could learn at my own pace and the more time I put into it, the better my online businesses produced results. And I got all this from working with Wealthy Affiliate. They are a one stop shop for learning the in’s and out’s of internet marketing and how to create your own successful online business.
I also like the fact that you can try them risk free without any commitment to see if an internet marketing business is the right business for yourself.
So to those of you that are serious about putting up online businesses, Wealthy Affiliate is where I’d start, then maybe look into eCommerce with sites like Shopify.com.
Thanks again Neil for your feedback, you won’t go wrong with WA.
Todd
Hey Todd, This is an excellent post about what an internet marketing business actually is.
You are right when you say that people are skeptical because of all the scams out there. But I believe that earning a good living, and even a fortune online, is becoming more and more common and will be more so going into the future.
Everything is going online these days!
My best advice is to give the get rich quick schemes a wide birth and to take your advice to follow a reputable training program and learn the business the right way.
Awesome post!
~John
Hi John,
I couldn’t agree with you more. For those that are curious enough to search out “what is an internet marketing business”, they must be curious to know how it’s done and I hope I did a good enough job explaining what forms of internet marketing exist.
And you’re right John, the internet users grow at more than 692K USERS/DAY, can you believe that. And with more users creates a vastly bigger marketplace and those that have sites that help their niche audience will find a great business online.
And absolutely people need to get educated. Just like any profession, the more you know the better you usually do and the more money you usually make (in most professions that is).
But why play around with trying to find out everything you can online and go right to the source, take your classes, apply what you learn, and continue to repeat the process: take classes, learn, apply. Continue the process and you’ll be amazed at the kind of online business you can create.
Thanks,
Todd
Hi Todd!
For the nth time, your thoughts about your posts really inspires me.
Yes, at first I was hesitant to try new things like internet marketing. But as soon as I discovered its benefits, I got regenerated and felt that I need to do this. Good thing I bumped into you post, I regained my passion in doing internet marketing and you definitely answered my question about what is an internet marketing business and is it a good idea. It is really a great idea as a matter of fact! Thanks again!
By the way,Since we’re already talking about internet marketing, I am currently developing my blog and I want to bring it to a higher level, do you have anything to recommend for me to use?
Hi John,
Thanks for your kind feedback, my hope with this post was to help give people, who are new to internet marketing or affiliate marketing, some solid info so that they can decide if online internet businesses are right for them or not.
And if so, then get started, get educated, take action on what you learn, and build your dreams to come alive.
I just got done taking a look at your site John and I must say, Wealthy Affiliate, plus your own creativity have done a great job. you site is very clean, love the layout, it’s responsive, and all your posts are nice, short, and easy to read with good visuals.
So well done. The only thing I think you need to do is to just put out more content. I saw a total of 9 posts/pages. So I would encourage you to post about as many subjects as you can based on your niche. Also, try posting on a regular basis, this will help your rankings, Google like consistency 😉
Plus do your keyword research with each and every post and use this checklist to maximize the amount of traffic you can get per post on your site.
Hope this helps,
Todd