A lot of students at our training center have been asking me “What is OptinMonster”, “Do I need it” and “Why is it important to build an email list”?
So this OptinMonster review is designed to give you a clear picture as to what this product is and whether you need it.
Product Name: OptinMonster
Product Type: WordPress Plugin to Create Optin Forms and Improve Email Marketing.
Creator: Thomas Griffen and Syed Balkhi
Price: Plans from $9 to $29 per Month.
Best For: Online business owners looking to increase sales and customer base.
Summary: OptinMonster allows anyone to easily build and set up Opt-in forms in your WordPress website. It’s also affordable at $9/month. The only downsides are lack of mobile support in the basic and plus plans. There’s also better plugins out there that offer more features for a better price.
Why? While we do recommend OptinMonster for beginners, we don’t feel like OptinMonster is the best tool for the job.
First Off: Why Use Something Like OptinMonster?
One of the most effective ways to grow your online business is to use email marketing.
Why is it so great?
Well, email marketing is both stable and reliable.
Sending emails to people on your list can make them repeat visitors to your website or affiliate links.
It’s also a good way to turn one-time visitors into loyal clients. Email Marketing is simply a marketing method that is too good to be ignored.
While most entrepreneurs want an email list, they have no idea where to start in order to make one.
If you need help with this subject, check out this post on how to build an email list.
You can always build your email list manually, but this is often a tedious procedure, especially for the inexperienced.
Another option is to use Opt-in forms or plugins that will make it easier for you to build an email list of leads.
There are a few effective, popular names that come to mind when building email lists.
These brand names are:
As we mentioned, we love Thrive Architect and would encourage you to check out our review as well, but for now, lets find out what is OptinMonster and how it can help your online business!
So What is OptinMonster? A Brief Summary
Created in 2013, OptinMonster is a lead generation cloud-based software that was the brain child of Thomas Griffen and Syed Balkhi.
Built for WordPress, OptinMonster is a payed plugin that builds attractive Opt-in forms, which can be used to help grow your email list significantly.
If you ever feel like your website’s traffic is stagnating and going nowhere, then OptinMonster may be the tool you need to boost sells and traffic.
The plugin is capable of creating sign up forms that look both professional and attractive.
Having an attractive signup button will attract leads to subscribe to your promotional emails.
It is also important to note, that OptinMonster was created by WPBeginner.
This means you do not have to worry about the product being a scam or anything. In fact, you can rest assured that the quality of OptinMonster will be excellent.
That’s what is OptinMonster – in a nutshell. Now let’s talk about it’s major features.
OptinMonster is an effective plugin because it is packed with a wide variety of features that are all designed to boost your business, one way or another.
Let’s dive into what OptinMonster has to offer:
1. Reports and Analytics:
Statistics are an important part of any type of business. It’s important to monitor how your website and emails are effecting your leads.
Without proper reports, you will basically be flying blind. Thankfully, OptinMonster offers an easy to use report function.
2. Aesthetically Pleasing Optin Forms:
You might have great content on your website, but without proper designing, templates, widgets, fonts, etc, your leads will be turned off.
That’s why it essential to have integrated Optin forms that are professional looking. Impressing your leads with an attractive website goes a long long way.
3. A Whole Lot of Designs to Choose From:
The great thing about OptinMonster is that they offer a wide variety of pre-made designs that you can use. You also have the option of creating your very own custom Optin design.
Pre-made designs include: floating bars, full page, pop ups, side bars, and much more.
4. OptinMonster Works With Most Email Service Providers:
There are a number of popular email service providers such as Campaign Monitor, Constant Contact, Mad Mimi, MailChimp, Aweber, etc, that can be used with OptinMonster.
For users who are technologically savvy, you will also be able to add your custom made HTML forms.
5. Page Level Targeting:
Basically, this features gives you greater flexibility with your email campaigns. You can use page level targeting to show different messages on specific pages, posts, categories, etc. This feature is a “smarter” way to get your visitors to subscribe to your emails.
6. A/B Testing:
This feature will show you which type of Opt-in Form that you’ve used that produces the best results. All you have to do is turn it on, then you can start testing different landing pages.
7. Exit-Intent Feature:
You can choose to add this feature to your website if you want your clients to stay on your website a little longer.
It works by giving your visitors a pop-up right before he/she is about to leave. The pop-up window, if written and designed correctly, could convince your visitor to stay.
I think it’s a pain in rear and doesn’t provide readers with a good user experience.
8. OptinMonster Is Easy to Use:
You don’t need any technical knowledge to effectively use OptinMonster. That’s the great thing about it, and why it is perfect for you if you are new to earning money online.
As you can see in the image above, there are three types of payment plans that you can choose from.
The basic plan with limited features costs only $9 per month. However, you only have a few tools to work with such as Light box popups, A/B split testing. etc.
Plus membership costs $19 per month, and it gives you all the major features you need. But, you can only use it on a few websites.
On the other hand, the Pro version allows you to use OptinMonster on unlimited websites.
There is also a 14 day 100% back guarantee that you can use. So you do not have to worry about taking on any risk.
Turn Your Site Into a Money Magnet:
Our Conclusion on OptinMonster:
OptinMonster is so easy to use, it can be operated by pretty much anyone.
Furthermore, you will be able to set up the Opt-in forms on your WordPress powered website in a very short amount of time!
Even if you do get stuck, there are “Useful tips” that you can use, which are pretty much found at every option you come across.
OptinMonster is also quite affordable.
The basic plan that they offer is actually enough to get started with for beginners.
Paying $9 a month for the basic version is almost always worth the investment.
With that being said, the only real downside to OptinMonster is it’s lack of mobile support in the basic and plus plans.
You also of course will need other tools to complete your marketing campaign. Systems like Aweber, MailChimp, etc..
If you need help with online business, regardless of your skill level or experience, check out our favorite training program.
It will teach you how to start, run and grow a successful online business.
Get the Help You Deserve:
All in all, what is OptinMonster? Well, it is a highly useful tool that can grow both your email list and online income.